After announcing plans to acquire Vizio in February, Walmart officially owns the company after the $2.3 billion transaction closed on Tuesday. The retail giant says the acquisition will help bolster its advertising business, as Platform Plus — the TV-maker’s advertising and data division — “accounts for all the company’s [Vizio’s] gross profit.”
The deal has raised concerns among privacy advocates, as Vizio has gotten in trouble over advertising and data tracking in the past. In…
