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Dubai News Club > Tech > King Arthur wants to automate your sourdough starter
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King Arthur wants to automate your sourdough starter

Press Room
Last updated: 2025/03/28
Press Room
Published: March 28, 2025
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Baking sourdough bread may seem pointedly old-fashioned, but that doesn’t mean it’s immune to the allure of a novelty gadget. That’s where the Sourdough Sidekick comes in: a new countertop appliance that automatically feeds your sourdough starter so it’s ready to bake the moment you need it.

The Sidekick is a joint project by FirstBuild — the GE Appliances “innovation hub” responsible for the viral Opal ice maker — and King Arthur Baking Company. Currently raising funds on

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