GARM was an initiative formed in 2019 by the World Federation of Advertisers (WFA); the idea was to stop advertising on social media platforms that don’t meet certain safety standards. In its lawsuit, X said that GARM “organized an advertiser boycott of Twitter.”
The lawsuit from the platform formerly known as Twitter was one of several odd legal actions coming from Elon Musk — ones that seem more focused on punishing anyone who doesn’t agree with him than based on any coherent…