Amazon is launching a new AI-powered tool that’s supposed to help you choose which product to buy. Now, when you look at multiple similar items on Amazon’s app or mobile website, it may display a “Help me decide” button that picks one for you based on your browsing activity, searches, shopping history, and preferences.
As an example, Amazon says if you’re buying a new camping tent, its AI tool will make a suggestion based on the tents you’ve viewed and your other shopping history….
