Amazon’s expanding the availability of its “Buy with Prime” button. Starting on January 31st, more online stores in the US can start offering the benefits of a Prime subscription, such as free shipping and next-day deliveries, on their own websites.
Of course, customers who actually want to use the feature will have to pay for a Prime membership, which went up from $119 to $139 per year last February. The main difference between ordering on Amazon and ordering through Buy with Prime is…