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Dubai News Club > Tech > Bob Iger’s big ideas for Disney involve cost-cutting at Marvel
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Bob Iger’s big ideas for Disney involve cost-cutting at Marvel

Press Room
Last updated: 2023/07/14
Press Room
Published: July 14, 2023
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One of those changes includes slashing the company’s spending on Marvel and Star Wars-related content. As for why, Iger says the influx of Marvel TV shows “diluted focus and attention,” on its films, resulting in disappointing performances at the box office.

When asked whether Iger will pull back on Marvel and Star Wars, Iger says, “you pull back not just to focus, but also as part of our cost containment initiative. Spending less on what we make, and making less.” Iger also adds…

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