Netflix and other streaming platforms are stepping up efforts to sign YouTubers, which could mean big streaming deals for sports channel Dude Perfect or former NASA engineer Mark Rober, reports The Wall Street Journal.
The Journal writes that streaming platforms’ creator-signing ambitions have “shifted into overdrive” in response to the success of MrBeast’s Beast Games. Amazon has made “at least $100 million” in profit from the show and is apparently already working out deals for…
