Ford said it is hiring Peter Stern, the former Apple vice president of services who helped build up the company’s streaming TV operation, to lead its effort to improve customers’ software experience.
Stern left Apple at the beginning of the year after a six-year tenure heading up the launch of a portfolio of services, including Apple TV Plus, Apple News Plus, Apple Arcade, Apple Fitness Plus, MLS Season Pass, and Apple One.
At Ford, he is being tasked with building “a world-class team…