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Dubai News Club > Tech > T-Mobile is selling your app usage data to advertisers — here’s how to opt out
Tech

T-Mobile is selling your app usage data to advertisers — here’s how to opt out

Press Room
Last updated: 2022/06/24
Press Room
Published: June 24, 2022
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T-Mobile is selling your app usage data to advertisers — here’s how to opt out
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T-Mobile’s advertising business is offering a new way for marketers to pry into your app-using habits. Ad Exchanger reports that the un-carrier’s new program is called App Insights, and it’s now fully operational after spending a year in beta. The program allows third-party marketers to buy T-Mobile customer data and centers around a key piece of information that it has unique access to: what apps you use.

Customer data is anonymized, and it’s pooled together with others of…

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