For the past decade, Amazon has aspired for Alexa to be more than just a convenient way to start a cooking timer. To convince consumers of the smart assistant’s potential, the company has reinvented its Echo line again and again. From fashion-critiquing cameras to microwaves you can ask to make popcorn, Echo’s repeated renaissance has often felt wildly experimental in a way that hasn’t always clicked with consumers.
Although the Echo smart speaker has endured, many other Echo spinoffs,…
