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Dubai News Club > Tech > The new NBA app introduces a TikTok-like vertical video feed
Tech

The new NBA app introduces a TikTok-like vertical video feed

Press Room
Last updated: 2022/09/27
Press Room
Published: September 27, 2022
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Two phone screens featuring the NBA app
The TikTok-like video feed will feature content from games. | Image: NBA

TikTok’s vertically-oriented, curated approach to social video has transformed feeds for better and worse, and the NBA is next in line with its newly redesigned app for Android and iOS.

A major part of its individualized user experience is a “For You” vertical video feed that will show highlights from NBA games featuring “behind-the-scenes access to players and teams,” NBA-related…

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