Universal Music Group (UMG) announced a new streaming deal today with French music service Deezer that aims to direct more listener payouts toward professional artists. The changes will essentially count a single listen as two listens on popular tracks, giving them more revenue than smaller ones. Currently, platforms like Apple Music and Spotify (and Deezer) generally divide payments based on total listens, regardless of what the track is or who made it.
In the new deal, “professional…
