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Reading: Volkswagen names a new CEO to run its electric truck and SUV spinoff Scout
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Dubai News Club > Tech > Volkswagen names a new CEO to run its electric truck and SUV spinoff Scout
Tech

Volkswagen names a new CEO to run its electric truck and SUV spinoff Scout

Press Room
Last updated: 2022/07/19
Press Room
Published: July 19, 2022
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The electric rebirth of Scout, the classic off-road SUV brand, is getting real this week as Volkswagen names Scott Keogh as CEO of its new spinoff company. The former head of VW Group America, as initially reported by Axios, pushed for VW to start a new electric truck line after seeing a fully restored vintage Scout: “the rights to the brand were just sitting there,” Keogh said.

VW acquired the Scout brand through a 2020 merger of its commercial trucking company Traton with Navistar,…

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