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Dubai News Club > Tech > YouTube is introducing unskippable 30-second ads for TV
Tech

YouTube is introducing unskippable 30-second ads for TV

Press Room
Last updated: 2023/05/18
Press Room
Published: May 18, 2023
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Watching YouTube on your TV is about to get more frustrating if you’re not paying to avoid ads. As announced at the YouTube Brandcast event on Wednesday, YouTube will soon add 30-second unskippable ads to top-performing content watched on connected TVs. 

YouTube says viewers will see a single 30-second ad instead of two consecutive 15-second ads, though that doesn’t mean that those shorter ads will be disappearing entirely. 30-second ads will be available to advertisers via YouTube…

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