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Dubai News Club > Tech > Meta is cutting its Reels Play bonus program on Instagram and Facebook
Tech

Meta is cutting its Reels Play bonus program on Instagram and Facebook

Press Room
Last updated: 2023/03/10
Press Room
Published: March 10, 2023
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Short-form video creators on Instagram and Facebook will soon lose one way of making money on the platforms.

Meta is ending its Reels Play bonus program, which rewards content creators when they hit certain goals for views on their videos. The change, first reported by Business Insider, will affect creators on Facebook and US creators on Instagram. The company won’t offer any new or renewed Reels Play bonus deals, but will honor existing commitments over the next 30 days, according to…

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