Sonos permanently drops the price of its Era 100 speaker and Ray soundbar

Sonos is lowering the price of two products in an effort to boost hardware sales amid a continued slump. The company’s Era 100 smart speaker and entry-level Ray soundbar now both cost $199. That’s a $50 drop for the Era 100, which launched at $249. And it’s an even more substantial $80 cut for the Ray; the soundbar was released nearly three years ago at an MSRP of $279. Both products have regularly been available for less during sales and retailer discounts, but now the price drop is…