In 2024, podcasts have gotten closer to becoming a video-first medium. Though video podcasts have been around a relatively long time, shows from The New York Times, NPR, and many other podcast networks that have been audio-only for years have recently started adding a video component in order to gain new listenership. In fact, Spotify, a major player in podcasts, is about to begin paying podcasters to bring videos to the platform.
And after years of producers trying to get audio shows to go…
